BILT Sits Down with NBC's Jerod Smalley and Discusses New World of NIL and the Impact of the BILT Model

BILT Athletes

"The Keenan Center for Entrepreneurship recently completed a startup competition with Ohio State student athletes. The students’ work was so impressive. It is clear that our student athletes are disciplined, goal-oriented, competitive and accustomed to operating at the highest levels – all of which was evident in the quality of their ideas and presentations."

- Cheryl Turnbull, Sr. Director of The Keenan Center - The Ohio State University

Cotie mcmahon

Women's Basketball, Jr., Centerville, OH

Cotie came to Ohio State as a 4-star athlete and immediately impacted the program winning the Big Ten freshman-of-the-year award as the Lady Buckeyes went on to reach the elite 8 for the first time in 30 years. As a sophomore, Cotie led the team in rebounding and was second in scoring as she brought home All-American honorable mention and first team All Big-Ten. Cotie also represented the USA in the FIBA games winning gold on the U18 National Team in 2022. Cotie will be competing at the end of July in the 2024 FIBA 3x3 Nations League Americas conference. Off the court, Cotie is majoring in Sport Industry and has been a tremendous presence in her community volunteering for countless fundraising events and charities.

"I'm excited for the opportunity to work with BILT and build relationships and a foundation for the long-term" - Cotie McMahon

Denzel Burke

Football, Sr., Phoenix, AZ

Denzel came to Columbus as a four-star athlete in the 2021 recruiting class. Denzel was the first Ohio State true freshman to start in the season opener since 1996. As a true freshman, Denzel was named an ESPN Freshman All-American and third-team all-Big Ten after starting all 13 games. Denzel’s sophomore and junior seasons were just as impressive as he was top two on the defense in passes defended both years. Landing second-team All-American status in 2023 has Denzel primed for a big year in 2024 where he has an opportunity to break the OSU record for career starts by a cornerback. As a finance major, Denzel has an eye for smart business decisions and has a chance to set himself up for future success through his BILT deal.

"I'm partnering with BILT for long term investments and setting myself up for financial freedom.” - Denzel Burke

Mason louis

Men's Track, So., Bexley, OH

Mason came to Ohio State from the nearby suburb of Bexley, Ohio in the class of 2023. A phenomenal freshman season saw Mason win the Big Ten Indoor 400 meter in a time of 45.89 s ranking fourth all-time for the school. Mason also ran a leg in the 4x400m indoor relay where his team was runner-up in the Big Ten. Mason was well decorated after his first year as 2024 Indoor All-Big Ten First Team, 2024 Outdoor All-Big Ten Second Team, and an OSU Scholar Athlete (2024). Mason is majoring in Exercise Science Education.

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